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My projects
These university projects are my brainchildren, hatched from industry-like briefs and fueled by the thrill of collaborating with real-life clients (please note that none of them are executed in reality).
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Within these projects, I tackled every stage of the communication game, from crafting winning strategies to churning out captivating content.
But these projects are just the beginning. Consider this a glimpse into my ever-evolving skillset, a springboard for future explorations and groundbreaking collaborations.
01
Researcher
Asian Popular Culture -
Hallyu, Soft masculinism & Gender performativity
02
PR Director - Researcher
Crisis communication -
VinFast VF8 Recall in the US
03
Strategic Planner & Researcher
'Entrepreneurs Conquer the Wave' IMC Campaign for ACB
04
Social Listening Analyst
Social listening analysis to understand Baemin Vietnam Brand Health
05
Social Network Analyst
Social network analysis of online discussions concerning travelling psychology post Covid-19
06
Copywriter & Voice over
''Saigonese Working People'' Collaborative Podcast
07
Qualitative Research
Request for Proposal for Qualitative Research and
Tool Development
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